Perform Free Self Assessment
What is Digital Signage & In store Media Screens?
What is digital signage? In a retail context, digital signage is a developing field in which traditional posters are replaced by screens showing slideshows or video content. In simplistic terms a “TV replacing a Continue Reading
36 small retailer hacks to increase sales today.
Need a sales boost? Retail Consultant and small business expert Corin Birchall offers 36 tips and tricks to turn a bad day around. Every business has good and bad days. We teach our clients to Continue Reading
Planning visual merchandising – retail displays
Visual Merchandising Plan Before you embark on a new display or store layout, have a plan in mind. Below is a 4 step plan, we also have a more thorough plan, with links to support Continue Reading
Getting your staff to do add-on sales
In 10 seconds: Use repetition and reward to create habits. Only through constant reminders and praise will it become second nature. In 2 mins: I hear it all the time, if only my Continue Reading
How to create a window display.
Window display tips Attracting customers into your store is where retailing begins. National chains spend big money on window displays, why? Because they understand their value. A great window display can draw customers into your Continue Reading
How to create the perfect display: Visual Merchandising 8x step plan.
As many as 70% of our buying decisions are believed to be influenced at the point of purchase/display. Visual Merchandising can impact on a retail and leisure business in terms of the customer experience, if delivered Continue Reading
Maximising Christmas to New Year.
Boxing day and January sales An increasingly important period of the retail calendar is between Christmas and New Year. This was traditionally a time to liquidate seasonal stock. What is most notable about this time Continue Reading
Why, how and what for a business.
One aspect of retailing that traders can over look is the why, how and what they do. Sure they sell products and services – but why have they chosen the products they have. The why Continue Reading
Rewards programs and loyalty programs, do they work?
Do they work? How can you ensure your program drives behaviour? Are you just giving away margin? Three great questions, which we will try and answer in this overview of loyalty programs. The Continue Reading
Stimulating the Senses: Taste
We are understood to have approximately 10,000 taste buds. They can recall specific memories and feelings from particular tastes.
This presentation has been a real eye opener for me. I have taken lots of notes and will be taking a lots of ideas on board
Inspirational, imaginative ideas that are practical and easy to implement. Thought provoking, lots of positive, useful, do-able ideas.
Very revealing creating alot of self analysis.
Extremely useful reinforcement that we are doing most things OK! and some excellent new ideas. Love the takings calendar.
Lively and engaging – very useful and though provoking.
Excellent workshop, motivational and positive outlook. Realistic, practical tips.
Certainly made me reflect on what and why! I am currently doing in my business. Will start my actions tomorrow 1. change my music.
Very interesting informative. The best one i’ve been on.
Excellent! Common sense, delivered in an entertaining way. Several “Light Bulb” moments.
Taught me that simple changes can make a big difference.