Kerching Independent Retailer Resource

 

 



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Interesting Posts

  • Kerching_Pumpkinsmall
    What music should you play in-store this Halloween?

    I have written a number of articles on using music in-store, to engage and excite customers emotionally, read some of them here.  Today we think about music for Halloween.   Continue Reading

  • 246901_scientific_calculator
    Getting your staff to do add-on sales

    In 10 seconds:   Use repetition and reward to create habits.  Only through constant reminders and praise will it become second nature.   In 2 mins: I hear it all Continue Reading

  • Why, how and what for a business.

    One aspect of retailing that traders can over look is the why, how and what they do.  Sure they sell products and services – but why have they chosen the Continue Reading

  • Bang and Olufsen display
    Planning visual merchandising – retail displays

    Visual Merchandising Plan Before you embark on a new display or store layout, have a plan in mind.  Below is a 4 step plan, we also have a more thorough Continue Reading

  • Kerching-Retail-blog-stimulate-the-senses
    Stimulating the Senses

    Through neuro-marketing research, that looks inside the brain when we make decisions, researchers have been able to pinpoint particular parts of the brain that are involved with making buying decisions. Continue Reading

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This presentation has been a real eye opener for me. I have taken lots of notes and will be taking a lots of ideas on boardC Hegarty - Country SportsAshby
Inspirational, imaginative ideas that are practical and easy to implement. Thought provoking, lots of positive, useful, do-able ideas.Alison & Mike Jackson-Bass. Eco Eco
Very revealing creating alot of self analysis.Neil Wilson - Cartridge World
Extremely useful reinforcement that we are doing most things OK! and some excellent new ideas. Love the takings calendar.Penny Whitney - Spangle Maker
Lively and engaging – very useful and though provoking.Laura Bruty - Celtic Rose Needle Craft
Excellent workshop, motivational and positive outlook. Realistic, practical tips.Judi Copley - Hasland Pet Supplies
Certainly made me reflect on what and why! I am currently doing in my business. Will start my actions tomorrow 1. change my music.Karen Anderson - Je Suis
Very interesting informative. The best one i’ve been on.Andrea Jones - Hoofs, PawsClaws Chesterfield
Excellent! Common sense, delivered in an entertaining way. Several “Light Bulb” moments.Kim Durden - Davis Optometrists Kettering
Taught me that simple changes can make a big difference.S Cowie - The Appletree Cafe BarLincoln