Free – The price of free.
Free is not another price and is not a zero price either. Interestingly, you cannot buy something for free. We get an emotional charge when something is free. It is Continue Reading
Understanding online consumer behaviour – the Different Online Shopper Personality Types.
Online shopping continues to gain popularity. Every day more and more people make the leap to buy online. Many businesses wish to capitalize on the momentum in the online retail Continue Reading
Stimulating the Senses
Through neuro-marketing research, that looks inside the brain when we make decisions, researchers have been able to pinpoint particular parts of the brain that are involved with making buying decisions. Continue Reading
Choosing the right promotion to put in your hotspots
When testing hotspots, you can split test multiple types of promotions to see which is the most effective for you. In this exercise we are going to introduce three different Continue Reading
Retailers making the most of the Olympic Torch Relay coming to town.
Maximising the Olympic Torch in your town Most retailers I visit in a consultancy capacity wish I could bring them more footfall. Retailers consider it to be the number one Continue Reading
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This presentation has been a real eye opener for me. I have taken lots of notes and will be taking a lots of ideas on boardC Hegarty - Country SportsAshby
Inspirational, imaginative ideas that are practical and easy to implement. Thought provoking, lots of positive, useful, do-able ideas.Alison & Mike Jackson-Bass. Eco Eco
Very revealing creating alot of self analysis.Neil Wilson - Cartridge World
Extremely useful reinforcement that we are doing most things OK! and some excellent new ideas. Love the takings calendar.Penny Whitney - Spangle Maker
Lively and engaging – very useful and though provoking.Laura Bruty - Celtic Rose Needle Craft
Excellent workshop, motivational and positive outlook. Realistic, practical tips.Judi Copley - Hasland Pet Supplies
Certainly made me reflect on what and why! I am currently doing in my business. Will start my actions tomorrow 1. change my music.Karen Anderson - Je Suis
Very interesting informative. The best one i’ve been on.Andrea Jones - Hoofs, PawsClaws Chesterfield
Excellent! Common sense, delivered in an entertaining way. Several “Light Bulb” moments.Kim Durden - Davis Optometrists Kettering
Taught me that simple changes can make a big difference.S Cowie - The Appletree Cafe BarLincoln