Three years ago, Kerching Retail launched another UK first at Stratford City, London. A training 'boot camp' designed for retailers and evening trade businesses. Now a popular tool for town and city centres to support their retail and leisur businesses.
What is it?
- 3-4 days back to back retail workshops
- Suitable for evening trade businesses
- Drop in & out
- For owners and staff
- Top UK Speakers
- On location – in your town/city
- ESL sessions available for traders (English 2nd language)
Boot Camp pulls together a series of intensive training and advice sessions, ran by leading industry experts, over 3-4 days on location.
Local businesses can drop in and out of relevant sessions and send their staff to help develop their skills too. Businesses are not expected to sit through 3 days consecutive training.
The great aspect of Boot Camp is that businesses don't have to travel to Birmingham, Manchester or London to attend retail seminars – leading UK speakers are brought into their local town/city. This also means workshops are tailored around local challenges.
Cost to local businesses
Admission is free for local retailers and evening trade businesses. Seats are reserved prior to each session by email or mobile.
What kind of training is provided?
10am – 12pm: Welcome – Getting your store to sell for you. Layout, hotspots, stimulating the senses, visual merchandising. Ideal for business owners.
2pm – 4pm: Getting your staff selling for you. Asking the right questions, selling up and add on selling. Ideal for your shop floor staff to attend.
6pm – 7pm: Open Surgery – Get your retail business questions answered.
10am – 12pm: Customer Psychology – How and why we buy, understand what customers are thinking and how to influence them. Ideal for all staff/owners
2pm – 4pm: Digital masterclass – SEO, Social Media and everything in between. Ideal for staff and business owners.
6pm – 7pm: Evening Trade Open Surgery – Get your restaurant, takeaway, venue and pub questions answered.
10am – 12pm: Promotion Planning. Promotions are not just about giving stock away cheap – they're about driving traffic, driving urgency and driving sales. Ideal for staff and business owners.
2pm – 4pm: Customer Retention – Loyalty, Follow-up, Events – keep customers coming back. Ideal for business owners.
Programmes can be tailored around local business needs, and do not necessarily need to follow the agenda above.
Kerching has a unique approach to training, not only in how we deliver it (see our testimonials) but in how we engage attendees to follow-up. All delegates are emailed with their agreed actions for 6 months, helping to drive change and reward success.
Retailer Boot Camp has proven very attractive to UK towns and cities looking for cost effective and swift solutions for their high street. Talk to us about a solution for your town/city. Call back request
Tel: 01455 554629 Email: firstname.lastname@example.org