Welcome to Kerching
Kerching! is a retail and marketing consultancy helping retailers to maximise their potential, or as we like to say:
“helping you to make your till ring!”
You should contact us if you are a retailer looking to grow your business, or protect yourself from falling customer numbers on the high street.
Our primary focus is specialist and independent retailers, however any commercial business would benefit from our skills and experience, particularly those with retail or marketing needs. Retail arenas we have worked include gift stores, charity stores, cafe & delis, department stores, full and partial concessions, music retailers, furniture, electrical and fashion.
“You can trust us to increase your turnover”
Interesting Posts
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UK Shop Vacancy Rates Rise Q1 2012.
The Local Data Company released their quarterly review of High Street Retail Performance in the UK today. The report shows a rise in vacancy rates to 14.6%. This is the equivalent of 1 in 7 shops currently vacant – approx Continue Reading
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Rewards programs and loyalty programs, do they work?
Do they work? How can you ensure your program drives behaviour? Are you just giving away margin? Three great questions, which we will try and answer in this overview of loyalty programs. The key to a successful customer Continue Reading
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Getting your staff to do add-on sales
In 10 seconds: Use repetition and reward to create habits. Only through constant reminders and praise will it become second nature. In 2 mins: I hear it all the time, if only my staff would do what I Continue Reading
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What is Digital Signage & In store Media Screens?
What is digital signage? In a retail context, digital signage is a developing field in which traditional posters are replaced by screens showing slideshows or video content. In simplistic terms a “TV replacing a poster”. So why would a Continue Reading
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How do we make buying decisions
The science behind emotional decision making. Why are our decisions dictated by our emotions? As much as we would like to think that our decisions are purely rational conscious thoughts, increasingly researchers are pointing to our subconscious and emotions as Continue Reading
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How to create a window display.
Window display tips Attracting customers into your store is where retailing begins. National chains spend big money on window displays, why? Because they understand their value. A great window display can draw customers into your store in their droves. Continue Reading
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